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Monthly Archives: October 2013

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#WNWN What’s New What’s Next & #DDBfallmarket Decoration and Design Building Fall Market and SOOO Much More!

You can see the highlights of the industry Fall market events, What’s New, What’s Next, hosted by 200 Lex, (9/19) and Market Week at the D&D (10/1 & 10/2).  #WNWN or #DDBfallmarket.  This year #WNWN featured over 30 “blogger ambassadors” and they invited attendees to spread tweets, pins and instagrams of their favorite hot topics! Although there was no formal BLOGGER LOUNGE at the D&D event, attendees were photographing, tweeting and recording; the event rocked the social media outlets.  Pictures speak a thousand words and videos a million, so take a look!

Here’s our take on the two markets.  The ubiquitous new ” look”, is unassuming, undecorated with a core neutral palette.  The decoration is simple, natural elements provide inspiration, and accessories provide pattern, color, interest.  Rooms can easily change seasonally, with splashes of color provided by the accessories.

Hmmm, wouldn’t we all love to have a strong sculptural shape, look great in neutrals and have lots of fabulous silk scarves and leather bags to help us look seasonal and stylish?  It’s the way French way, couture cut, neutral color, great accessories! It’s an excellent strategy in good times and bad, start with a great figure, (good architecture) add a good basic cut (great furnishings), accessorize!  A great look but not inexpensive.

This formula is a reflection of the economy and a reflection of the times. The economy may be slow, but our ability to communicate and share is happening at lightning speed.

Newell Turner, Editor of House Beautiful led a panel at 200 Lex. “We want intense rich colors in our lives but the average client won’t be as bold, trending now is a neutral ground with accessories and accents for color!  Not to say that a daring individual won’t come to you and say ‘You know, Prada Purple I want my bedroom dripping in that color!’”

At the Fall market at the D&D, Crans Baldwin, of Edward Ferrell+Lewis Mittman said, “People want to spend money but not look like it.”  Clearly a response to the last few years.  Those who can afford to decorate don’t want to flaunt it.  They are after a look that transitions and transforms with each season while the neutral foundation remains.

It’s also about starting over, a blank slate!  The “color of the year” unveiled at the new Ben Moore showroom at the D&D, is a very pale, clear, ethereal, blue, Breath of Fresh Air, #806.  They said the new palette is a palette you can live with for a long, long time.

Our read on their new palette; grey is the new beige, blue is the new green and coral is the new pink!  The earth tones seem suddenly heavy and slow.  The clear colors seem lighter, brighter, more capable of change, dexterous, hopeful, of the moment, like our new iphone capabilities!  When translating these trends visually in home design, “The Medium is the Message”, think spare, high tech, with every possible accessory, around the world within reach!

Design and the business of Design is going viral.  It’s a visual industry and therefore perfectly suited to the newest technologies.  It’s empowering because you can contribute.

Our new website, with shops and posts is our way to share with clients and friends what’s happening, locally and in the big picture!  We’re in the market, observing and commenting (what a surprise!).  If you’ve got a question, comment, or picture, send it.  It might just be the subject of our next post.

Coming soon, a new format for Resale Treasures and Treasures from the Trade.

Talk soon (and often),Patti O and Stephanie
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